GM

StackBlitz · Marketing

Field Marketing Manager

San Francisco, CA /Not Specified

Role read

A quick read on what this posting appears to emphasize, based on the employer description and role fields.

This appears to be a field marketing role at StackBlitz, with lifecycle, email, or CRM, partner or field marketing, and marketing ops and analytics.

Worth noticing

  • Lifecycle / email / CRM

    “… events and B2B executive-format events You've worked with CRM and marketing automation tools (HubSpot, Apollo, or …”

    Retention and reactivation programs are core here.

  • Partner / field marketing

    “… that scale. 🛠️ How You'll Contribute Own field marketing end-to-end -- conferences, dinners, activations, local events, …”

    Partner-sourced leads and event programs are core here.

  • Marketing ops / analytics

    “… targeting, on-site lead capture, post-event follow-up sequences, and attribution reporting Collaborate with Sales to build invite …”

    Systems ownership and reporting usually anchor this work.

  • Product-led growth

    “… working language 🎯 Bonus Points Experience at a PLG or developer tools company You've built a …”

    In-product activation and expansion loops are typically in scope.

  • Events

    “… role owns all of it -- consolidating event marketing under one person, turning events into a …”

    Field programs and event-based pipeline are core here.

Company
StackBlitz
Location
San Francisco, CA
Work mode
Onsite
Seniority
Lead
Posted
June 17, 2026

Where this comes from

Signals found in the posting

Every line below is grounded in the actual posting or in the title, role fields, and seniority tags. Snippets are quoted verbatim; the source tag tells you which part of the listing they came from.

Channels mentioned

  1. Lifecycle / email / CRMfrom posting
    … events and B2B executive-format events You've worked with CRM and marketing automation tools (HubSpot, Apollo, or …

    Why it matters here: Retention and reactivation programs are core here.

  2. Partner / field marketingfrom posting
    … that scale. 🛠️ How You'll Contribute Own field marketing end-to-end -- conferences, dinners, activations, local events, …

    Why it matters here: Partner-sourced leads and event programs are core here.

  3. Marketing ops / analyticsfrom posting
    … targeting, on-site lead capture, post-event follow-up sequences, and attribution reporting Collaborate with Sales to build invite …

    Why it matters here: Systems ownership and reporting usually anchor this work.

  4. Product-led growthfrom posting
    … working language 🎯 Bonus Points Experience at a PLG or developer tools company You've built a …

    Why it matters here: In-product activation and expansion loops are typically in scope.

  5. Eventsfrom posting
    … role owns all of it -- consolidating event marketing under one person, turning events into a …

    Why it matters here: Field programs and event-based pipeline are core here.

Tools mentioned

  1. HubSpotfrom posting
    … HubSpot …

Success metrics mentioned

  1. Pipelinefrom posting
    … under one person, turning events into a measurable pipeline channel, and building repeatable motions that scale. …
  2. Attributionfrom posting
    … targeting, on-site lead capture, post-event follow-up sequences, and attribution reporting Collaborate with Sales to build invite …
  3. Reporting & forecastingfrom posting
    … on-site lead capture, post-event follow-up sequences, and attribution reporting Collaborate with Sales to build invite lists …

Responsibility patterns called out

  1. Own end-to-end campaign executionfrom posting
    … scale. 🛠️ How You'll Contribute Own field marketing end-to-end -- conferences, dinners, activations, local events, and …

Use this posting to prepare

Three short reads before you apply.

Each subsection below is grounded in something the posting or the role fields actually say. Use them as prompts — not as finished resume copy.

Step 1

Resume keywords to notice

Terms in the actual posting. Use these only where they match your real experience.

Role focus
  • CRM
  • Demand generation
  • Product marketing
Channels
  • Field marketing
Tools
  • HubSpot
Metrics
  • Pipeline
  • Attribution
Responsibilities
  • Partner with sales
  • Work with product
Cross-functional partners
  • Sales
  • Product

Step 2

Questions to ask

Worth raising before applying or in the first recruiter conversation.

  1. 01Which channels own the largest part of the growth or pipeline target today?

    Why ask this: Triggered when paid search or paid social signals appear in the posting. Triggered by the posting’s mention of paid acquisition / demand gen signals.

  2. 02Which systems and attribution models are considered the source of truth?

    Why ask this: Triggered when marketing ops, attribution, or analytics tooling is named. Triggered by the posting’s mention of marketing ops / analytics tooling.

  3. 03How is the relationship between paid acquisition and lifecycle structured?

    Why ask this: Triggered when both paid and lifecycle signals appear. Triggered by the posting’s mention of both paid and lifecycle signals.

  4. 04How are retention, activation, and reactivating-lapsed accounts measured?

    Why ask this: Triggered when lifecycle or retention signals appear. Triggered by the posting’s mention of lifecycle / retention signals.

  5. 05How is the ICP / persona work structured between product marketing and sales?

    Why ask this: Triggered when product marketing or sales enablement signals appear. Triggered by the posting’s mention of product marketing / enablement signals.

Step 3

Angles to consider

Each angle below starts from a real signal in the posting. The phrase “if this reflects your real experience” matters — don’t invent experience you don’t have.

  1. Angle 01

    Lifecycle / CRM angle

    If this reflects your real background, emphasize: segmentation and lifecycle journeys, CRM tooling and journey orchestration, and retention, activation, and reactivation impact

    Why we suggest this: posting mentions lifecycle / email / crm.

  2. Angle 02

    Marketing ops angle

    If this reflects your real background, emphasize: systems ownership (CRM, CDP, automation), data quality, attribution, and reporting, and stakeholder workflows and dashboards

    Why we suggest this: posting mentions marketing ops / analytics and attribution.

  3. Angle 03

    Analytics / reporting angle

    If this reflects your real background, emphasize: data warehouse access and tooling stack, metric definitions and reporting cadence, and attribution and forecasting accuracy

    Why we suggest this: posting mentions attribution and reporting & forecasting.

Keyword stuffing, fabricated bullets, or borrowed metrics tend to backfire in the first screen. Use these as a checklist, not a script.

StackBlitz

Other roles at this company

StackBlitz has 3 other live roles on this site right now across 2 different role categories. The list below shows what they’re hiring for alongside this posting.

Live roles
3 live roles
Role categories
2 categories
See all live roles at StackBlitz

Original employer description

The posting as the employer wrote it

Reproduced verbatim from the employer. Verify everything in this brief against the source text below.

🚀 About Us

We’re Bolt.new by StackBlitz!

We’re the team that brought you WebContainers, the first-of-its-kind technology that made it possible to run Node.js right inside your browser. That breakthrough kicked off our journey in 2019, and it’s what powers the blazing-fast online IDE used by over 1 million developers every month.

But we didn’t stop there. We doubled down on everything we learned and built Bolt.new — the fastest way to go from idea to production without writing traditional code. It’s a next-gen, AI-powered app builder that helps you create, edit, and deploy full-stack web and mobile apps instantly, right in your browser. No installs. No setup. Just smart automation and instant dev environments that let you move at the speed of thought.

We’re a fully remote team, globally distributed, deeply collaborative, and seriously passionate about building the future of software development.

This is your chance to join a small team with a big vision. If you love shipping fast, solving real problems, and pushing the boundaries of what’s possible, we’d love to meet you.

✨ About This Opportunity

Bolt.new has a packed event calendar through the rest of the year, a new SF office, and growing co-marketing partnerships with major platform and infrastructure companies. This role owns all of it -- consolidating event marketing under one person, turning events into a measurable pipeline channel, and building repeatable motions that scale.

🛠️ How You'll Contribute 

  • Own field marketing end-to-end -- conferences, dinners, activations, local events, and digital events
  • Plan and execute Bolt-hosted local events (happy hours, product camps, roundtables) at our SF office and in key markets
  • Build and run digital event programming -- webinars, live builds, virtual roundtables, co-marketing events with partners
  • Manage third-party event partnerships -- logistics, contracts, creative, staffing, and budget
  • Own co-marketing event activations with strategic partners
  • Own the event to pipeline motion: pre-event targeting, on-site lead capture, post-event follow-up sequences, and attribution reporting
  • Collaborate with Sales to build invite lists targeting high-value accounts and personas
  • Coordinate with Community (hackathons, livestreams) and Product Marketing (launches) to align event programming with product moments
  • Own event budget and deliver clear ROI reporting -- attendees, meetings booked, pipeline influenced, deals sourced
  • Build repeatable playbooks so events scale without reinventing the wheel every time
  • Source and evaluate vendors for OOH/billboards, venues, production, and swag

đź’ˇ Qualifications

  • 3+ years in field marketing, event marketing, or demand generation with a strong events component
  • Proven track record planning and executing conferences, executive dinners, and experiential activations
  • Experience building and running your own events -- not just managing vendor relationships
  • Experience with digital event formats -- webinars, virtual roundtables, livestreams, or similar
  • Strong project management skills -- you can juggle multiple events at different stages simultaneously
  • Comfortable owning a six-figure event budget and reporting on ROI
  • Experience building post-event follow-up workflows and measuring pipeline attribution
  • Strong verbal and written English communication skills are required, as this role involves frequent collaboration with team members, stakeholders, and customers where English is the primary working language

🎯 Bonus Points 

  • Experience at a PLG or developer tools company
  • You've built a local event series from scratch (not just attended conferences)
  • Experience with both B2C community events and B2B executive-format events
  • You've worked with CRM and marketing automation tools (HubSpot, Apollo, or similar) to manage event leads
  • Familiarity with the AI/ML, no-code/low-code, or developer tools space
  • Experience sourcing and managing OOH/billboard campaigns
  • You've managed event partnerships worth $200K+
  • Based in or willing to relocate to San Francisco (office events are a core part of this role)
  • You actually use Bolt.new or similar AI builders

📌 A Few Notes

  • You do not need a college degree to apply

  • You do not need to be located in the U.S. — we’re remote-friendly

  • You do not need to meet every qualification listed above

Apply before July 20, 2026.